Fit Behavior
Franchising Opportunities

Benefits of a Fit Behavior Partnership

With a Fit Behavior partnership, you will benefit from an established and well recognized name, effective marketing programs, and a strong consumer demand for personal training services.

Our personal training centers are managed according to a proven system and we teach these systems to our partners.

From real estate to marketing to operations, we are here to assist as you start your business and develop a partnership with us.

The principals of the company will participate in the development process and offer you the benefit of their expertise in building a successful and profitable Fit Behavior.

1. Fit Behavior Brand

Fit Behavior is an 11 year old company with two successful locations in the greater Hartford area. Fit Behavior has been awarded Best of Hartford for Pilates and Fitness Center in 2007 by Hartford Magazine. We have been featured as fitness experts for cable TV fitness shows, Channel 3 Better Connecticut Morning show segment, and several on air radio fitness expert segments.

2. Customer Service

Fit Behavior has built its business and reputation on exceptional customer service and helping clients achieve their goals.

3. Site Selection

Fit Behavior will provide you with specific demographic criteria and prototype location plans.

4. Studio Layout & Design

Fit Behavior will provide specifications for equipment purchase, interior design schemes, signage and all aspects of the physical site.

5. Start Up

Our organization will assist you through the entire start up process to make it as easy as possible.

6. Internet Presence

One of our largest marketing tools is our website. We are consistently driving new clients to our studios.

7. Operating Manual

We have compiled a detailed operations manual for Fit Behavior during the past 11 years. The manual will become your #1 tool to managing and running your successful studio.

8. Marketing & Advertising

Fit Behavior has many marketing and advertising programs in place to help you grow your client base. These programs are all tested and proven over many years of running our business. We will assist you in identifying the vehicle and program for advertising and marketing that will work for your specific location.

9. Training Program

Fit Behavior has developed a comprehensive training program to help you succeed. The training program will cover all aspects of running your own personal training studio from the back office to training clients and managing your employees.